They live by the motto, “live beautifully”, meaning they appreciate and cherish the creativity and positivity found in everybody. They value social responsibility, excellence, inclusiveness, integrity, authenticity and, of course, love.

From the beginning they were committed to not using leather or any other animal-based materials in their designs. 

They’ve always been looking for ways to improve their sustainable and eco-friendly ways, while still producing high-quality, timeless products.

Over the years, they’ve experimented with different recycled materials such as nylon, cardboard, rubber, cork, and now windshield resins. Since 2007, they’ve been using bag linings made solely of 100% recycled plastic bottles.

They recycle over 9 million plastic bottles annually in the manufacturing of our bags and call their Montreal head office a cruelty free zone.

Fun Fact: On the last Friday of every month the staff at our Montreal head office hold a vegetarian potluck at which time employees’ birthdays are celebrated with vegan cupcakes!